By Emeka Blast 
His own people killed him
Burna Boy has recently stirred significant attention in Nigeria’s music scene with a series of cryptic social media posts and bold actions that have left fans and industry insiders speculating about his next moves.
Social Media Purge and Teasers
On February 18, 2025, Burna Boy wiped all posts from his Instagram account, leaving only a teaser video for a new single anticipated to be part of his upcoming eighth album, No Sign of Weakness. This move aligns with a trend among Nigerian artists, such as Wizkid and Asake, who clear their social media feeds to signal new artistic phases.
Cryptic Messages and Industry Critique
Burna Boy’s recent cryptic posts have included reflections on the challenges of fame and the pressures within the entertainment industry. In one Snapchat post, he remarked, “Everybody wants your spot until they see the work it takes to be in that spot,” sparking discussions about the sacrifices behind success.
Additionally, he has openly criticized the Nigerian music industry’s gatekeepers, alleging that they attempted to hinder his career progression. Responding to comments by music executive Obi Asika, Burna Boy stated, “They did everything they possibly could to break me… but all they did was create this unquenchable fire that will continue to burn them for eternity.”
Feuds and Public Disputes
Burna Boy’s cryptic posts have also been linked to ongoing feuds with other public figures. In early January 2025, he referred to socialite Cubana Chief Priest as “Owerri Rick Ross” in an Instagram story, leading to a heated exchange involving accusations of financial misconduct and authenticity.
Furthermore, in December 2024, Burna Boy appeared to take jabs at fellow artist Davido, criticizing individuals for allegedly misrepresenting their ownership of luxury properties and items. These posts were widely interpreted as subtle digs at Davido’s lavish lifestyle.
Anticipation for Upcoming Album
Despite the controversies, anticipation is building for Burna Boy’s forthcoming album, No Sign of Weakness. The album follows successful singles like “Higher,” which was nominated for Best African Music Performance at the 67th Grammy Awards.
Burna Boy’s recent actions and messages suggest a period of transformation and introspection, with fans eagerly awaiting his next artistic chapter.
